[Video Tutorial] 2x Your Instagram Video Views With IGTV

After 5 months of working with Bottega, their revenue grew 3x. How’d I done it? Video!! Come along with me for the best 2019 Instagram tip I can offer, using IGTV to post all your videos. It’s time ditch uploading video to your main grid and finding the perfect format for your brand to post to IGTV instead.

Today’s Case Study: Bottega Cafe / Deli / Online Store in Kuala Lumpur, Malaysia

  • I manage the branding and online marketing
  • I personally create all of Riccardo’s videos and write the content for social media
  • Videos help sell more and grow # of followers better than anything else for hospitality and tourism brands (even for service-based companies and startups!)
  • You’ll see that adding in raw/blooper moments and humour into video also goes a long way to boost retention
  • I show you a hack to share horizontal video seamlessly on IGTV (and share my f-up from last week with you)

Be sure to send some love to Riccardo and Bottega by following their Instagram (and checking out past videos)


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